

This thinking, Bivins says, led to “Scaremare,” which was started in 1972 by Falwell’s Thomas Road Baptist Church in Lynchburg, Va.

Amid his perception of the “growing normalization of the sexual promiscuity, drug use and rock culture, he became convinced that if you could win against Halloween, you could make kind of an insurgent strike against all the other ills of culture.” “Falwell thought it could be used to teach about devil worship and temptations,” Bivins says. Jerry Falwell was one of the first to see Halloween as a teachable moment. If you don't get the confirmation within 10 minutes, please check your spam folder. Click the link to confirm your subscription and begin receiving our newsletters. For your security, we've sent a confirmation email to the address you entered.
